Web Design

Understanding Website Design Layouts

You will often hear designers and technology heads throwing around terms such as responsive, liquid or fixed design.” What does it mean and why is it going to cost my business more money?” you ask. With the growing complexity of website development that permits simplistic screening for users, responsive design might be the best design type for your business’s website. Let us shed some light on these terms :


Fixed webpages have a set width which will not change web design vancouver when the browser is resized, regardless of what device the web site is being viewed on. On smaller devices, such as smartphones or tablets, content is more difficult to see and can be annoying for users due to the need to scroll horizontally to see the rest of the content on a webpage, or continuously”pinch and enlarge” to zoom into the page’s text. When the browser on a screen is enlarged or reduced, images and text may visually fall apart on the screen.


When resizing the browser, the content on the page spreads itself out to fill the width of the browser once expanded, thus the term liquid layout, and will look enlarged or as though is has shrunk. The columns containing the content on the page are built using proportions, rather than fixed columns used in fixed design, and so the columns increase or decrease in size relative to each other.


This approach aims to make website viewing easier by displaying websites on various devices in forms that are easy to read and navigate. This avoids the user from having to resize, pan or scroll through the webpage to read the website’s content. Essentially the site is easily viewable and usable on desktop computers, tablets and smartphones. When creating a responsive site design, designers do not need to design multiple website formats that were rearranged for different devices.

Websites created using responsive design are made to show different content as the browser is enlarged or reduced to predetermined sizes. For example, once the browser size is reduced to 70% of its maximum width, the webpage might have been set to show only two columns on the display rather than three. After the browser is expanded past 70% of the display, the next column of content will go back to the screen.A video being watched on a slow internet link, will exhibit the lower resolution video that’s been uploaded, instead of the high resolution version of the video that’s been uploaded. This ensures the user views a video that will download much faster than the larger, higher quality version causing the viewer to endure the”buffering screen” (loading screen) which all of us web design kingston hate.


Illustration is an incredibly versatile tool that can discover many different uses in design. And when it comes to web design we can get an extremely wide variety of implementations.

Illustrations and animation drawings can really bring a web design to life. Drawing is a creative task by definition, and incorporating it into a website’s design is among the most creative methods of presenting information on the web. In 2016, illustration has become a very important part of a web appearance by its enticing and fun little elements like icons. Plus, the website will be more personal for users and connect users better.


The objective of minimalism is to expose the essence a design by removing all non-essential forms, features and concepts. In web design, minimalism erases potential distractions and strips away elements into their most basic forms.

It is a style that continues to be trendy, being a response to the chaos and overflow of information that’s inherent to the Internet. And when your portfolio’s sole purpose is to showcase the best work you have ever created, the greatest favor you can do for yourself is to just get out of the ottawa web design way.


First impressions are lasting impressions. Whether you realize it or not, your typography will help to create an experience for users before they’ve even read a word or clicked a button. Typography has the potential to go beyond merely telling a story. It shows the user who is behind the website and what they are about. The treatment of type creates a feeling and elicits a response much the exact same way as tone of voice does.

among the core design principles, typography can really make or break a web site design. Despite recent advances in web type technology we’re still quite limited when it comes to innovative typography layouts, meaning image replacement techniques are still common, but these days we have enormous choice when it comes to selecting fonts to our layouts.

But with the rise of mobile usage within the last few decades, one might argue that typography layout is a drawback since it reduces the loading time of the website. You can easily solve this problem by displaying typography based on device resolution.


Single page web designs certainly aren’t a new trend. Its continuance suggests that it is more practical and powerful than most. Like most trends, single page websites have their advantages and shortcomings, but in a world where thousands of new websites are created daily, a single page web design might be the best way to cater to the ever-shortening human attention span.

It should be noted that the single page web design is not perfect for every objective. Using a refined purpose for your own design, your content to match a single page, and creating an interesting layout are some of the most important focal points to create your single page design meet its whole potential.


Flat design is a minimalistic design approach that emphasizes usability. It has clean, open space, crisp edges, bright colors and two-dimensional/flat illustrations. Microsoft was among the first to apply this design style to its interface. Rather than converting a real-life object, such as a calendar, into a tiny realistic illustration, advocates of horizontal design identify programs with simple, icon-like images. As opposed to bringing aspects of real life to an interface, this illustrates a very clear separation between technology and tactile objects.